How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 30.06.2025 03:22
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Good marketing is doing this well.
Amazon Draws Whole Foods Closer in Grocery Unit Reorganization - Bloomberg
Perception
Price
Product
Sophie Cunningham’s $1M Social Jump Dwarfs WNBA Fines - Sportico.com
Place
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
You probably don’t need foods with added protein, nutritionists say - NewsNation
Processes
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
People
Do you have any opinion on Japanese writer/actor Yukio Mishima?